Do you ever wonder why certain videos get lots of views and others seem to fade away? In today’s corporate world, everyone wants to jump on the social media bandwagon, but what makes people want to look at your video. Is it the title, the topic, the thumbnail?
Recently, we noticed that a video we produced for CyberSource has 114,000 views… and counting. Produced for a product launch, we never thought about the social media life of this video. However, everyday this video garners more fans, which makes me think corporate video really can make a difference. It can reach potential customers and viewers you never knew were out there. So, you can do all the analytics you want, but in the end one thing has become very clear…corporate video can be the gift that keeps on giving.
Keep the numbers climbing... here's the link: https://youtu.be/5eB9pU0yroE