HUMBOLDT CREAMERY - ORGANIC AS ALWAYS
RELAUNCHING AN ICONIC ORGANIC BRAND
When someone said happy cows come from California, they must have been thinking about the cows in Humboldt County. After all, they eat green grass year round, live a stress-free life and have been organically raised.
Crystal Creamery, the new owners of Humboldt Creamery, knew THAT the organic milk these cows produce is some of the best in the world, but they needed to relaunch the brand AND TELL THE WORLD.
At the heart of Humboldt Creamery's marketing campaign, Dada produced a video that would reflect their organic lifestyle and created a story that would brand their new message with the right tone and feel. A 30 second ad was also produced for Sam’s Club.
The marketing worked…the video can be found on their website, online and at trade shows, and Humboldt Creamery was successfully sold into Walmart, Sam's Club, Costco, and Whole Foods. and as for the cows...they continue to enjoy A happy existence along the Lost Coast.
When someone said happy cows come from California, they must have been thinking about the cows in Humboldt County. After all, they eat green grass year round, live a stress-free life and have been organically raised.
Crystal Creamery, the new owners of Humboldt Creamery, knew THAT the organic milk these cows produce is some of the best in the world, but they needed to relaunch the brand AND TELL THE WORLD.
At the heart of Humboldt Creamery's marketing campaign, Dada produced a video that would reflect their organic lifestyle and created a story that would brand their new message with the right tone and feel. A 30 second ad was also produced for Sam’s Club.
The marketing worked…the video can be found on their website, online and at trade shows, and Humboldt Creamery was successfully sold into Walmart, Sam's Club, Costco, and Whole Foods. and as for the cows...they continue to enjoy A happy existence along the Lost Coast.